VALUE VILLAGE

RETHINK REUSE

With PR firm Edelman, Value Village came to Electric Coffin with the task of engaging the masses through 3 public art installations. The purpose of each was to shed light on the environmental impact of the clothing industry and show people the small steps they can personally take to offset their unfavorable environmental contribution. Three installations made almost entirely out of recycled textiles were created for Seattle, Toronto, and Vancouver. Pieces represented water waste and pollution in the clothing industry for the Give a Sh!rt campaign.


This project won a Shorty Award for social good.